{"title":"Primers","description":null,"products":[{"product_id":"primer-white-l44-bueno","title":"Primer White L44","description":"\u003cp style=\"font-family: Arial, sans-serif; font-size: 16px; line-height: 1.6; color: #333; margin-bottom: 16px;\"\u003e\n  \u003cstrong\u003eOrigen Paints Primer White L44\u003c\/strong\u003e is a white water-based Bio-Base primer designed to even out and reduce substrate absorption before the application of subsequent paints and coatings. Its formulation helps optimize material consumption and improve adhesion without compromising the substrate’s breathability.\n\u003c\/p\u003e\n\n\u003cp style=\"font-family: Arial, sans-serif; font-size: 16px; line-height: 1.6; color: #333; margin-bottom: 16px;\"\u003e\n  With a minimal carbon footprint, it is formulated without toxic substances, preservatives, solvents, or microplastics, contributing to more sustainable and healthier painting systems.\n\u003c\/p\u003e\n","brand":"Origen Paints","offers":[{"title":"1 Gal","offer_id":62554084901194,"sku":"8436596982628","price":0.0,"currency_code":"USD","in_stock":true},{"title":"5 Gal","offer_id":62554084933962,"sku":"8436596982642","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0939\/7121\/8762\/files\/Primer_L44.png?v=1782808794"},{"product_id":"all-terrain-primer-bueno","title":"All Terrain Primer","description":"\u003cp style=\"font-family: Arial, sans-serif; font-size: 16px; line-height: 1.6; color: #333; margin-bottom: 16px;\"\u003e\n  \u003cstrong\u003eOrigen Paints All Terrain 4x4\u003c\/strong\u003e is a water-based multi-surface primer formulated with \u003cstrong\u003eCaCO₃® Technology\u003c\/strong\u003e, designed to ensure paint adhesion on all types of smooth and non-porous surfaces. It acts as an effective bonding bridge without compromising the breathability of the substrate.\n\u003c\/p\u003e\n\n\u003cp style=\"font-family: Arial, sans-serif; font-size: 16px; line-height: 1.6; color: #333; margin-bottom: 16px;\"\u003e\n  It provides an anti-rust effect on metal surfaces, helping to prevent corrosion and oxidation, while also acting as a sealer on wood, MDF boards, and stained surfaces.\n\u003c\/p\u003e\n","brand":"Origen Paints","offers":[{"title":"1 Gal","offer_id":62554089619786,"sku":"8436596982239","price":0.0,"currency_code":"USD","in_stock":true},{"title":"5 Gal","offer_id":62554089652554,"sku":"8436596982253","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0939\/7121\/8762\/files\/All_Terrain_Primer.png?v=1782808733"},{"product_id":"primer-plus-bueno","title":"Primer Plus","description":"\u003cp style=\"font-family: Arial, sans-serif; font-size: 16px; line-height: 1.6; color: #333; margin-bottom: 16px;\"\u003e\n  \u003cstrong\u003eOrigen Paints OxiGen Primer Plus\u003c\/strong\u003e is an air lime-based primer formulated with antibacterial, antifungal, and antiviral properties, effective against coronavirus and other viruses. Free from water-repellent additives, it offers excellent vapor permeability, allowing water vapor to diffuse properly through the substrate.\n\u003c\/p\u003e\n\n\u003cp style=\"font-family: Arial, sans-serif; font-size: 16px; line-height: 1.6; color: #333; margin-bottom: 16px;\"\u003e\n  It contains premium artisanal lime sourced from southern Spain, obtained through the natural calcination of limestone. Its high concentration results in a durable and resistant product that helps create healthier and more sustainable indoor environments.\n\u003c\/p\u003e\n","brand":"Origen Paints","offers":[{"title":"1 Gal","offer_id":62554094829898,"sku":"8436596982086","price":0.0,"currency_code":"USD","in_stock":true},{"title":"5 Gal","offer_id":62554094862666,"sku":"8436596982109","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0939\/7121\/8762\/files\/OxiGen_Primer_Plus.png?v=1782807597"},{"product_id":"primer-contac-bueno","title":"Primer Contac","description":"\u003cp style=\"font-family: Arial, sans-serif; font-size: 16px; line-height: 1.6; color: #333; margin-bottom: 16px;\"\u003e\n  \u003cstrong\u003eOrigen Paints Primer Contac\u003c\/strong\u003e is a primer formulated with organic Vinyl Acetate Ethylene \u003cstrong\u003e(VAE)\u003c\/strong\u003e and \u003cstrong\u003eCaCO₃® Technology\u003c\/strong\u003e, designed to act as a bonding bridge on smooth or low-porosity surfaces.\n\u003c\/p\u003e\n\n\u003cp style=\"font-family: Arial, sans-serif; font-size: 16px; line-height: 1.6; color: #333; margin-bottom: 16px;\"\u003e\n  It provides effective mechanical anchoring for skim-coat mortars, adhesives, and subsequent coatings, improving adhesion and enhancing the durability of the applied system.\n\u003c\/p\u003e\n","brand":"Origen Paints","offers":[{"title":"1 Gal","offer_id":62554099417418,"sku":"8436596982048","price":0.0,"currency_code":"USD","in_stock":true},{"title":"5 Gal","offer_id":62554099450186,"sku":"8436596982062","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0939\/7121\/8762\/files\/Primer_Contac.png?v=1782807838"},{"product_id":"minergen-bueno","title":"MinerGen","description":"\u003cp style=\"font-family: Arial, sans-serif; font-size: 16px; line-height: 1.6; color: #333; margin-bottom: 16px;\"\u003e\n  \u003cstrong\u003eOrigen Paints MinerGen\u003c\/strong\u003e is a potassium silicate-based mineral consolidating primer, designed to strengthen and stabilize loose or weakened mineral substrates. 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